Analyze and optimize ad campaigns to increase return on investment (ROI) Create and optimize ad campaigns and paid search landing pages Use Google Ads to drive a variety of online marketing campaigns Analyze and optimize pay-per-click (PPC) campaigns to increase ROI Manage and optimize display campaigns across multiple devices Develop PPC strategies to increase online visibility Manage and adjust PPC budgets, and optimize bid strategies, ad copies, landing pages and analyze search queries and other reports for target countries Performing detailed keyword research and customer trends Monitoring clicks, redirects, and bounce rates Suggesting improvement in the marketing campaign and making necessary changes if required Optimizing the landing pages along with the Web Development Team Staying up to date with the new advertising trends and PPC strategies Research, analyze and monitor competitors advertising search campaigns to identify gaps and set the action plan accordingly Prepare and generate performance and KPIs reports on a weekly/monthly basis for presentation and review along with strategic recommendations for continual improvement Driving continued optimization of campaigns through performance analysis, ad copy testing, quality score improvement, keyword management, etc.
Media buyer
2 main.Years
Time is not specified
عالى
كلا الجنسين
$ - $ Salary is not specified
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